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Responding to customers online

Support provided by Business Gateway

What does this involve?

In this guide, Business Gateway shows you how to track positive or negative comments or reviews your customers leave about your business online. They advise on how to respond to them, and demonstrate how to moderate your online pages and communities.

The free guide also outlines various social management tools – or ‘listening’ tools – that you can purchase to help if your business receives too many online mentions to monitor manually.

Am I eligible?

Yes, if you are thinking about starting, or already run, a business in Scotland.

What does this cost?

This is a free service.

Who is this for?

Any business based in Scotland, at any stage in its life cycle.

How long does this take?

It will take around 8 minutes to read the guide.

Next steps

Visit the Business Gateway website to read the full guide.

Support provided by Business Gateway