This Business Gateway guide explains how to audit your online presence so new and existing customers have a clear picture of your business.
The online profiles you set up for your business should clearly reflect your brand and its values. Learn how you can create a consistent digital presence from the start or better manage your existing social media profiles.
This guide explains how consistency across digital platforms can help form a clear identity for your business and support search engine optimisation (SEO). It looks at how to choose social media profile names, pictures, details and more.
Am I eligible?
Yes, if you are thinking about starting, or already run, a business in Scotland.
What does this cost?
This is a free service.
Who is this for?
This guide is for any business based in Scotland.
How long does this take?
It takes around 4 minutes to read the guide.
Next steps
Visit the Business Gateway website to read the full guide.
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